Lead Data Scientist

Helsinki 09.03.2020

Lead Data Scientist is a key role in the Dentsu Data Services (DDS) unit at Dentsu Aegis Network Finland delivering world-class marketing communications services to the group’s clients. The constantly growing team currently consists of a dozen experts on consumer research & marketing analytics and is responsible for the development and delivery of analytics projects to our clients. Lead Data Scientist is responsible for the development of our local service offering and delivering client projects together with the team in the field of econometric modelling, customer-base segmentations and predictive analytics.

Main work location is Helsinki, Finland.

Role and Main Responsibilities

  • Develop further our local service offering and capabilities within econometric modelling, customer-base segmentations, predictive analytics and machine learning aimed at improving our clients’ marketing and sales efforts
  • Manage a growing team of data scientists and data engineers
  • Lead client projects modelling the effect of marketing initiatives to sales & other business outcomes
  • Driving the advanced analytics agenda throughout the company
  • Constantly evaluate, develop and utilize both Dentsu’s proprietary and 3rd party marketing analytics tools together with both local & international peers
  • Work closely with other Dentsu Aegis markets’ (e.g. Nordics, Poland, Netherlands, UK, Singapore) data scientists & experts on how to develop our capabilities and service offering further
  • Responsibility of maintaining and developing our data infrastructure built on cloud environment(s)
  • Coach, mentor and train other team members & internal stakeholders where needed

Required skills & capabilities

  • Can-do attitude and the drive to get things done hands-on
  • Outstanding problem solving skills
  • Excellent communication skills – you will be in close contact with our clients & internal stakeholders constantly and need to be able to explain advanced analytical concepts to people who might not be experts on data or mathematics
  • Solid knowledge of statistical modelling, machine learning and predictive analytics
  • Ability to drive the development of our modelling service offering
  • Solid understanding and hands-on expertise in cloud environment(s)
  • Solid knowledge in Python, R, SQL
  • Proven track record of producing models and actionable insights using advanced statistical methods · Minimum M.Sc. in a Quantitative Science e.g. Economics, Statistics/Mathematics or Computer Science with an emphasis on algorithms, machine learning, data mining, statistics, econometrics, applied mathematics or similar field
  • Minimum 5 years of experience in statistical modelling & advanced analytics
  • Fluent Finnish and English is a must

Bonus Skills / Great to Have

  • Experience in cookies and other digital identificators
  • Experience in digital marketing platforms such as Google Analytics, Adform, Doubleclick, MediaMath, Facebook etc.
  • Marketing/Media/Advertisement industry experience is a huge plus
  • Experience with data visualization and BI tools such as QlikSense and/or Tableau

You think you will enjoy working and develop professionally in an environment where:

  • You’ll have the freedom and responsibility to develop further our service offering and capabilities within the advanced analytics field
  • You’ll be working with dozens of data sources and different types and sizes of clients from various industries
  • Your teammates are experts from varied backgrounds with different skills: consumer research, web analytics, statistics, digital marketing…
  • You are encouraged to continually develop your skills for example by the means of training programmes, seminars, and online courses
  • You are encouraged to cooperate with our international network
  • You are encouraged to take responsibility, to take the initiative, and to complete projects
  • You will be working with around 200 people in Finland, and with over 60,000 globally


Lisätietoa antaa
Kristo Enqvist
Customer Success Lead, Finland
+358 41 721 5947 kristo.enqvist@ictdirect.fi